AI Insights · Timothy · July 2023
Top 5 Virtual Fitness Programs in Australia Q2 2023
Discover the performance metrics of the top 5 virtual fitness programs in Australia during Q2 2023, including downloads, revenue, and active users.
In the second quarter of 2023, the top 5 virtual fitness programs in Australia showed varied performance metrics across downloads, revenue, and active user numbers. The data, sourced from Sensor Tower, reveals insights into the trends and popularity of these applications.
AllTrails: Hike, Bike & Run experienced a consistent increase in weekly revenue, peaking at around $35K in mid-June. Downloads for the app saw an upward trend towards the end of the quarter, reaching approximately 12K in the last week of June. Active users also grew steadily, closing the quarter with about 74K weekly active users.
Push For Better had a significant spike in downloads in late May, peaking at nearly 59K. However, the app's downloads declined sharply thereafter, finishing June with just over 200 downloads. No revenue data was recorded for this period.
Strava: Run, Bike, Hike maintained a robust weekly revenue, averaging around $75K throughout the quarter. Downloads were relatively stable, hovering around 7K to 8K per week. Active user numbers remained strong, peaking at approximately 274K in mid-June.
PhysiApp showed steady download numbers, averaging around 7K per week. The app's active user base remained consistent, with weekly active users fluctuating between 37K and 40K.
Fitbit: Health & Fitness saw a notable increase in weekly revenue, culminating at over $102K in the last week of June. Downloads were stable, maintaining around 6K to 7K per week. Active users saw slight fluctuations, ending the quarter with approximately 184K weekly active users.
For more detailed insights and data, visit Sensor Tower.